An Original Conceptual Framework

LeadershipCommunicationEcology

Organizations become what their communication repeatedly makes possible.

Leadership Communication Ecology is Marcy Fetzer’s original conceptual framework for understanding how recurring communication and response shape what people learn to say, what organizations become able to know, and which futures they can imagine together.

Marcy Fetzer, PhD, SHRM‑SCPCommunication Scholar · Organizational Development Practitioner
Cover of What Happens Next Matters by Marcy Fetzer, PhD
Forthcoming · October 1, 2026

A leadership book for a relational world

What Happens Next Matters

How the Way We Respond Shapes Trust, Culture, and What Becomes Possible

Every response teaches something. What Happens Next Matters explores how ordinary interactions accumulate into expectations about whether to speak, what can be questioned, whom to trust, and what becomes possible next.

Drawing on organizational experience, leadership practice, and research, the book introduces Leadership Communication Ecology as a way to understand communication not simply as a series of conversations, but as an environment we continually help create.

Every response leaves a trace. Together, those traces become the future.
The Framework in One View

The Ecology Loop.

Responses acquire meaning, people adapt, patterns become expectations, and those expectations shape the next interaction.

  1. 01Response
  2. 02Meaning
  3. 03Adaptation
  4. 04Pattern
  5. 05Expectation
  6. 06Next Interaction
How the Framework Emerged
I was not studying communication within organizations. I was studying the ecology through which organizations continually became themselves.
Explore how the framework works
White Paper Series

A framework developing across time.

The series now traces emergence, stewardship, and recursion: how communication ecologies form, how leaders care for them, and how the Ecology Loop reproduces or changes what people learn to expect.

I
Emergence

Leadership Communication Ecology

How Conversations Shape Organizations

The foundational account of how recurring communication-response patterns become enduring organizational environments.

II
Stewardship

Communication Ecology Stewardship

How Communication Ecologies Are Sustained, Stressed, Repaired, and Renewed

The companion account of how ecologies are revealed under pressure and changed through stewardship, repair, and renewal.

III
Recursion

The Ecology Loop

How Responses Become Patterns, Expectations, and Organizational Reality

The recursive mechanism that explains how responses shape meaning, adaptation, expectations, and the next interaction.

Essays & Ideas

The applied edge of the framework.

Essays bring the framework into concrete questions of AI, power, conflict, trust, leadership coaching, recognition, transitions, listening, and repair.

Each piece stands on its own as applied inquiry—designed to make complex communication patterns easier to see and use.

New Intellectual Collection

Leadership Communication Ecology in Conversation.

Influential leadership thinkers help us recognize trust, teamwork, safety, purpose, culture, and learning. This collection asks how recurring communication brings those conditions into organizational life.

Cover of Protective Stories at Work
New Essay Collection

Protective Stories at Work

Three essays on the interpretations people use to protect identity, authority, dignity, and belonging—and what happens when those stories become part of the communication ecology.

Cover of The Communication Ecology by Marcy Fetzer, PhD
Companion Collection

Reflections on Organizational Emergence

The Communication Ecology

How everyday conversations shape trust, power, and possibility.

A quieter companion to Leadership Communication Ecology and What Happens Next Matters: twenty reflections and five interludes about the lessons organizations carry forward through ordinary communication.

Poem

A Little More Possible

A poem about what our responses make possible in others.

A Little More Possible is a short poem that offers a quieter expression of a central idea in Leadership Communication Ecology: responses do more than answer a moment. They help shape what someone is willing to think, say, try, and become next.

Read the poem
Intellectual Lineage

Scholarship is never formed alone.

Leadership Communication Ecology is Marcy Fetzer’s original conceptual framework, shaped through years of research and organizational practice. Its intellectual foundations were deepened by two beloved mentors: Leonard C. Hawes, whose work on communication, conflict, and social justice helped make the framework imaginable; and James R. Holbrook, whose questions, close reading, and sustained consultation have influenced much of the writing gathered here.

About Marcy

Scholarship informed by organizational life.

Marcy Fetzer, PhD, SHRM‑SCP, is an organizational development scholar-practitioner whose work joins communication scholarship with the realities of leadership and organizational life.

A Question for Leaders

What kind of communication ecology are you creating?

Explore the research or begin a conversation about communication, leadership, learning, and organizational possibility.